Privacy policy
The Mahjong Line, LLC (“The Mahjong Line” or “we” or “us”) respects your privacy and is committed to protecting it through our compliance with this policy. This Privacy Policy (our “Privacy Policy”) describes how your personal information is collected, used, and shared when you visit or make a purchase from https://themahjongline.com (the “Site”). This Privacy Policy also describes the choices you have regarding the information The Mahjong Line collects, including how you can manage, update, or request to delete information.
Please take a moment to review this Privacy Policy. You may scroll through this Privacy Policy or use the headings below. It is important that you understand this Privacy Policy. By using our Site, you are agreeing to the terms of this Privacy Policy. If you have any questions or concerns about this Privacy Policy, you may contact us at any time using the Contact Information at the end of this Privacy Policy, or use the https://themahjongline.com/pages/contact-us page of our Site.
If you do not agree with our policies and practices, your choice is not to use our Site. By accessing or using our Site you agree to this Privacy Policy. This Privacy Policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of our Site after we make changes is deemed to be acceptance of those changes, so please check this Privacy Policy periodically for updates.
When does our Privacy Policy apply?
This Privacy Policy describes the types of information we may collect from you when you visit or use our Site or any components of our Site, and when we communicate with you electronically, such as through our Site, email, text message and other electronic messages between The Mahjong Line and you.
When our Privacy Policy does not apply.
This Privacy Policy does not apply to information (a) we collect from you through any offline or in-person or face-to-face interactions we have with you, or through an audio-only telephone conversations; (b) by any other websites or platforms operated by us, unless the website or platform is listed above or links to this Privacy Policy; (c) collected by any third-party website that we may provide a link to or that is accessible from our Site; or (d) covered in part or in whole by a separate privacy policy provided by us (e.g., relating specifically to health information, financial information, other special information, etc.).
What is Personal Information?
Personal Information is information that you provide to us which personally identifies you, such as your name, email address, or billing information, or other data that can be reasonably linked to such information by The Mahjong Line, such as information we associate with your The Mahjong Line account.
Personal Information we collect.
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”
When we talk about “Personal Information” in this Privacy Policy, we are talking about both Device Information and Order Information.
How do we use your Personal Information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you.
- Screen our orders for potential risk or fraud.
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
- Provide our Site and related services to you.
- Provide you with information, Products or Services that you request or purchase from us.
- Process your requests, purchases, transactions, and payments and prevent transactional fraud.
- Support, develop, troubleshoot, and debug our Site, Products and Services.
- Create, maintain, customize, and secure your account with us.
- Provide you with notices about your account, including subscription notices and reminders, and expiration and renewal notices.
- Provide you with support for the Site and to respond to your inquiries, including investigating and addressing your concerns and monitoring and improving our responses.
- Personalize your Site experience and deliver content and product and service offerings relevant to your interests.
- Provide personalized and interest-based advertising. (More information below.)
- Administer surveys and questionnaires.
- Provide you information about products and services, and other information that may be of interest to you, including through newsletters.
- Authenticate use, detect fraudulent use, and otherwise maintain the security of our Site.
- Help maintain the safety, security, and integrity of our Site, Products and Services.
- Internal testing, research, analysis, and product development, including to develop and improve our Site, and to develop, improve, or demonstrate our, Products and Services.
- Auditing relating to a current interaction with you and concurrent transactions, including, but not limited to, counting advertising impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with any applicable specification and other standards.
- Detecting security incidents, responding to, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
- Debugging to identify and repair errors that impair existing intended functionality.
- Carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
- To respond to law enforcement requests, court orders, and subpoenas and to carry out our legal and contractual obligations.
- Notify you about changes to our Site or any products or services we offer or provide through them.
- Allow you to participate in interactive features on our Site.
- In any other way we may describe when you provide the information.
- Fulfill any other purpose for which you provide it.
- For any other purpose with your consent.
Providing our Site and Related Services. We use your Personal Information to operate, maintain, supervise, administer, improve and enhance our Site and related Services, features and functionality. We use your contact information to communicate and interact with you, such as to send you emails and text messages about our Site. We use the IP address assigned to your device to send you the data you request to display on your device. We use unique identifiers stored in cookies on your device to help us authenticate you as the person who should have access to certain areas and features of our Site. We also use your information to ensure our Site is working as intended, such as tracking outages or troubleshooting issues that you report to us. And we use your information for research and development for our business, and to make improvements to our Site.
Analyzing Use of the Site. We use data collected from you and your devices for analytics and measurement to understand how our Site is used. For example, we analyze data about your use of our Site to accomplish tasks such as optimizing our Services and Product designs. We use a variety of tools to do this, such as Google Analytics and similar third-party online data analytics services.
Personal Information Provided by Third Parties. We may use Personal Information collected automatically and associate it with Personal Information we collect in other ways or receive from third parties. It helps us to improve our Site and to deliver a better and more personalized service by enabling us to:
- estimate our audience size and usage patterns;
- store information about your preferences;
- customize our Site according to your individual interests;
- speed up your searches; and
- recognize you when you return to our Site.
Purchase Products or Services from Us. When you purchase Products or Services from us, you may provide us information such as your payment card or bank account information, shipping address or delivery instructions. We use this information for things such as processing, fulfilling, and delivering your order, and to provide support in connection with the Products or Services you purchase.
Security and Legal Purposes. We use your information to help improve the safety and reliability of our Site. This includes detecting, preventing, and responding to fraud, abuse, security risks, and technical issues that could harm The Mahjong Line, our users, or the public. Information may also be used in connection for legal reasons and purposes, such as to comply with applicable law, regulation, legal process, or enforceable governmental request; to enforce our Terms of Service, including investigation of potential violations; and to detect, prevent, or otherwise address fraud, security, or technical issues; and to protect against harm to the rights, property or safety of The Mahjong Line, our users, or the public as required or permitted by law.
Personalized and interest-based advertising. We may use your Personal Information to provide interest-based advertisements from us and that are customized to your particular preferences, including for companies that are not affiliated with us. See additional information under Sharing Your Personal Information below for additional information about our sharing your Personal Information for personalized and interest-based advertising.
Advertising and Marketing. We may also use your information to contact you about our Products and Services that may be of interest to you. We may also use your information to send you promotional communications form The Mahjong Line and form other brands owned by or under common control with us (“affiliated brands”). Please contact us using the Contact Information at the end of this Privacy Policy, or use the Contact Us page of our Site if you would like to opt out or change your preferences with respect to receiving advertising and marketing communications from us.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Sharing your personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store—you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
We also use Google Analytics to help us understand how our customers use the Site – you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We may share your Personal Information with our affiliated brands so that they can market their products and services to you, unless you opt out. Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Behavioral advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
- Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
We use Shopify Audiences to share information about our customers (such as email address, phone number, location, and purchase history) in a hashed format with participating advertising platforms, to help us identify and reach potential customers who may be interested in our products. Under some privacy laws, this may be considered a ‘sale’ or ‘sharing’ of Personal Information. You can opt out of this use by exercising your rights as described below.
Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Accessing, Correcting and Deleting Personal Information
Access, Corrections and Deletion. Please contact us using the Contact Information at the end of this Privacy Policy, or use the Contact Us page of our Site if you have any questions regarding reviewing, accessing, correcting or deleting your Personal Information. Please promptly inform us of any changes or errors in any Personal Information we have about you to ensure that it is complete, accurate, and as current as possible. You may also have certain deletion rights in accordance with applicable law. We may not be able to accommodate your request if we believe it would violate any law or legal requirement or cause the information to be incorrect.
Copies and Retention of Personal Information. Please contact us using the Contact Information at the end of this Privacy Policy, or use the Contact Us page of our Site if you have any questions about obtaining copies or the retention of your Personal Information. . Please promptly inform us of any changes or errors in any Personal Information we have about you to ensure that it is complete, accurate, and as current as possible. You may also have certain deletion rights in accordance with applicable law. We may not be able to accommodate your request if we believe it would violate any law or legal requirement or cause the information to be incorrect.
Exporting Data. If you need to export or a copy of your data, please let us know and we will assist you with your request. We retain the data we collect for different periods of time depending on what it is, how we use it and applicable legal requirements. We may retain some data for longer periods of time than other data when necessary for legitimate business or legal purposes, such as security, fraud and abuse prevention, or financial record-keeping.
Children’s Privacy
Our Site is not intended for children under 18 years of age. No one under age 18 may provide us with any Personal Information on or through the Site. We do not knowingly collect Personal Information from children under 18. If you are under 18, do not use or provide any information on our Site or on or through any of its features, register on the Site, make any purchases through the Site, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received Personal Information from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information directly from a child under 18, please contact us using the Contact Information at the end of this Privacy Policy.
Supplemental Disclosures and Rights Based on State Law
In addition to the disclosures and rights set forth elsewhere in this Privacy Policy, you and other users may have certain rights based on applicable state law, e.g., for California residents, the California’s Privacy Rights Act (CPRA). Other states have passed consumer privacy laws that may be applicable to The Mahjong Line and your use of this Site. These supplemental disclosures and rights apply to you and your use of our Site to the extent applicable state law applies to The Mahjong Line and your use of our Site. Please contact us using the Contact Information at the end of this Privacy Policy, or use the Contact Us page of our Site if you have any questions regarding your rights under applicable state law.
Categories of Personal Information Collected
As described in more detail in other areas of our Privacy Policy, we collect and/or disclose Personal Information about you when you visit use our Site, including information about you that you provide to us, and information that we automatically collect from you or your computer or device as you use our Site.
Personal information does not include information that is: (a) publicly available information from government records; (b) de-identified or aggregated consumer information; or (c) certain information excluded from the scope of applicable state law (e.g., PHI covered under HIPAA and medical information may be covered under HIPAA and other state laws).
Categories of Sources from Which We Have Collected Personal Information
We collect Personal Information directly from you, for example when you provide it to us, when you contact us through our Site; and indirectly from you automatically through your computer or device as you use our Site. We may also collect Personal Information about you from our advertising partners and service providers.
Use of Personal Information
We do not sell your Personal Information and have not done so in the prior 12 months from the effective date of this Privacy Policy. We may use or disclose the personal information we collect for our business purposes described elsewhere in this Privacy Policy.
Sharing Personal Information
The Mahjong Line may disclose your Personal Information to a third party for one or more business purposes. When we disclose Personal Information for a business purpose, such as to service providers, we enter a contract that describes the purpose and requires the recipient to both keep that Personal Information confidential and not use it for any purpose except performing the contract.
Disclosures of Personal Information for Business Purposes
We may disclose your Personal Information for our business purposes, such as your contact information, other information you have provided to us and unique identifiers that identify you to us or to our service providers, such as companies that assist us with marketing and advertising. We disclose your Personal Information to certain third parties such as our vendors, business partners, service providers, including companies that assist us with marketing and advertising.
Access Request Rights
You may have the right to request that The Mahjong Line disclose certain information to you about our collection and use of your Personal Information over the past 12 months for the above business and commercial purposes. To submit an access request, see Exercising Access and Deletion Rights, below. Once we receive and confirm your verifiable consumer request, we will disclose to you:
- The categories of Personal Information we collected about you.
- The categories of sources for the Personal Information we collected about you.
- Our business or commercial purpose for collecting that Personal Information.
- The categories of third parties with whom we share that Personal Information.
- The specific pieces of Personal Information we collected about you.
- If we sold or disclosed your Personal Information for a business purpose, two separate lists disclosing:
- Sales, identifying the Personal Information categories that each category of recipient purchased; and
- Disclosures for a business purpose, identifying the Personal Information categories that each category of recipient obtained.
Deletion Request Rights
You may have the right to request that The Mahjong Line delete your Personal Information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your Personal Information from our records, unless certain exceptions apply.
Exercising Access and Deletion Rights
To exercise the access and deletion rights described above, please submit a verifiable consumer request to us by emailing us at connect@themahjongline.com.
Only you or your legal representative authorized to act on your behalf, may make a verifiable consumer request related to your Personal Information. You may also make a verifiable consumer request on behalf of your minor child. You may only make a verifiable consumer request for access twice within a 12-month period. The verifiable consumer request must:
- Provide sufficient information that allows us to reasonably verify whether you are the person about whom we collected Personal Information or an authorized representative.
- Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
Non-Discrimination
We will not discriminate against you for exercising any of your rights under applicable state law. Unless permitted by applicable law, we will not:
- Deny you goods or services.
- Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
- Provide you with a different level or quality of goods or services.
- Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.
Your California Privacy Rights
If you are a resident of California, you have the additional rights described in the California Privacy Addendum.
California Civil Code Section 1798.83 (California’s “Shine the Light” law) permits users of our Site that are California residents and who provide Personal Information in obtaining products and services for personal, family, or household use to request certain information regarding our disclosure of Personal Information to third parties for their own direct marketing purposes. If applicable, this information would include the categories of Personal Information and the names and addresses of those businesses with which we shared your Personal Information with for the immediately prior calendar year (e.g., requests made in 2025 will receive information regarding such activities in 2024). You may request this information once per calendar year. To make such a request, please send an email to connect@themahjongline.com or write us at our postal address provided at the end of this Privacy Policy.
California law permits minors under the age of 18 to request the removal of your User Contributions, subject to certain exceptions. If you are under the age of 18 in California, you may contact us using the Contact Information below (if you contact us via email, please use the subject “California Eraser Law Request”). We may not remove your User Contributions that we are required to retain under any federal or state law, or that have been provided to a third party. While we will do our best to remove a minor’s information upon a valid request, we cannot ensure the complete or comprehensive removal of your User Contributions from our Site or any information that has been republished, copied, downloaded, or reposted by any third party, and we cannot guarantee that any such information may not be accessible to users of the Internet in the future. We do not advertise or market any of the products or services identified in California Business and Professionals Code Section 22580(i) to users who we have actual knowledge are under 18 years of age.
International Users
Our Site is not intended for use by and is not directed to residents of the European Union. All data is stored and processed in the United States. By using and accessing our Site, users who reside or are located in countries outside of the United States agree and consent to the transfer to and processing of personal information on servers located outside of the country where they reside, and that the protection of such information may be different than required under the laws of their residence or location.
Data Security
Security Measures.
We have implemented measures designed to secure your Personal Information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls. Any payment transactions will be encrypted using SSL technology.
The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Site, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Site like message boards. The information you share in public areas may be viewed by any user of the Site.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your Personal Information, we cannot guarantee the security of your Personal Information transmitted to our Site. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures deployed on the Site.
Consent to Processing of Personal Information in the United States.
In order to provide our Site, products, and services to you, we may send and store your Personal Information outside of the country where you reside or are located, including to countries that may not or do not provide an equivalent level of protection for your Personal Information. Your Personal Information may be processed and stored in the United States and federal, state, and local governments, courts, or law enforcement or regulatory agencies in the United States may be able to obtain disclosure of your information through the laws of the United States. By using our Site, you represent that you have read and understood the above and hereby consent to the storage and processing of Personal Information outside the country where you reside or are located, including in the United States.
Your Personal Information is transferred by The Mahjong Line to another country only if it is required or permitted under applicable data protection law and provided that there are appropriate safeguards in place to protect your Personal Information. To ensure your Personal Information is treated in accordance with this Privacy Policy when we transfer it to a third party, The Mahjong Line uses Data Protection Agreements between The Mahjong Line and all other recipients of your Personal Information.
Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes To Our Privacy Policy
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. If we make material changes to how we treat our users’ Personal Information, we will notify you as required or permitted by applicable law. The date this Privacy Policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Site and this Privacy Policy to check for any changes.
YOUR CONTINUED USE OF OUR SITE FOLLOWING THE POSTING OF CHANGES CONSTITUTES YOUR ACCEPTANCE TO SUCH CHANGES.
Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us here or by mail using the details provided below:
The Mahjong Line
5634 Dyer Street
Dallas, Texas 75206
United States