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TML x Momentous Institute
The Momentous Institute
Momentous Institute is a leading mental health organization that bridges cutting-edge science with deeply human, practical solutions. Momentous Institute takes complex research and turns it into tools and resources that help children, families, and professionals build the skills and resilience needed for lifelong well-being. With over 100 years of history, dedicated research and training laboratories, and a team of mental health experts, Momentous Institute leads the field in creating evidence-based, personalized approaches that make mental health an essential part of everyday life.
Salesmanship Club of Dallas
The Salesmanship Club of Dallas is a legacy-driven community of leaders united by a shared mission: strengthening the mental health of children and families through service, connection, and lasting impact.For more than 100 years, the Club has advanced this mission through Momentous Institute, an organization it founded to ensure long-term, meaningful change. This commitment is lived out through hands-on leadership as members serve on boards and committees, secure critical funding, act as ambassadors in the community, and host the largest PGA TOUR golf tournament in North Texas. Together, their time, leadership, and generosity make the mental health and well-being of children and families central to everything the Club does.
Squeeze The Day
Each May, in honor of Mental Health Awareness Month, Momentous Institute leads Squeeze the Day, a city-wide campaign designed to highlight simple, everyday ways to support your mental well-being, one mindful moment at a time. Through partnerships with organizations across Dallas-Fort Worth, we bring mental health–focused activations, resources, and engagement opportunities to life.
We've partnered with Momentous Institute, to make your game table part of something bigger for Mental Health Awareness Month. 20% of proceeds from every Squeeze the Day mat sold between May 13 and May 31, 2026 will go directly to Momentous Institute.
